Athena Princeton 003

Hello and welcome to Money Smart Latina! My name is Athena and I wanted to take a minute to introduce myself  & Money Smart Latina, where Latinas and finance meet.

Although I’ve been consistently blogging since 2007, I didn’t dip into personal finances until I was a broke college student in 2009, trying to live off of $900 a month. I had been on my own since being orphaned at 15, only to be going down mayday in college. I was struggling to put together money for that semester of college, keep my head above water, & was in a toxic relationship, both with my partner and myself. It was time to get smart with my money and figure out how to make it work for me instead of against me.

Eight years later and I can say that I am blessed with a totally different way of life. Not only have I now graduated from college with two degrees to my name, I also have a career helping young people in similar circumstances as I once had. Getting smarter with my finances has allowed me to leave relationships and situations that no longer serve me and instead, be financially independent as a young woman. In my free time, I enjoy hanging out with my cat and traveling with friends.

I came from a household that wasn’t always financially savvy and being orphaned at such a young age meant I had to learn a lot about being a grown up the hard way. For me, that was, unfortunately, lots of debt and hard financial lessons. Even though there were a lot of personal finance bloggers out there and still are, there is definitely not enough about personal finance for Latinas such as myself. This has been proven to me by working with youth in generational poverty that look and sound just like me. I want to change that.

And so, without further ado, the idea for Money Smart Latina was born. I want to help not only young adults and millennials learn about money but I want to make sure the Latinas have a resource too. On this site, we’ll be covering everything you need to know from starting off in college to retirement,   with a sprinkle of sass and memoirs thrown in. I couldn’t blog about it if I haven’t lived it and boy have I lived it.

Welcome to Money Smart Latina, where Latinas and finance meet!


  1. Love your story, I think the idea of your blog is brilliant and much needed to bring financial health to our culture. Look forward to future articles.

  2. Thanks for the comment on my post! Did you find mine through another blog? I will add you to my blogroll & check back often 🙂

  3. I came here from Theasianpear.blogspot.ca. You are a very strong girl with a compassionate heart. Keep up the good work and all the best for everything that you wish to achieve in life.

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